I just read an interesting article over at Tech Crunch about online ad growth grinding to a halt and at first it had me a little worried, but after I read what they were getting at, it didn’t bother me as much. The article is really short so head over there and read it really quickly, it’s more charts than words. First of all the article is only dealing with the 4 large companies, Google, Yahoo, Microsoft and AOL and we all know that you don’t rely on one type of ad on your websites to pull in the cash. Not to mention that the economy all of the world is in a steady decline right now and therefore not everyone can be pulling record profits like the oil companies. If you look at the graphs in the article, these companies are still growing, just not as much as they had the previous year. With everything that is going on right now in the world, I think any growth for a company is good.
Now I don’t rely on internet marketing and advertising as my sole source of income, if I did I would barely be able to afford the cost of cable internet every month, ha! While I do make a fair amount, I haven’t seen any decrease lately in sales due to anything outside of the time of year (my niche is a spring/fall type niche). Recently I’ve actually seen an increase in sales and income, but this could be due to the revamp of my site and the focus on SEO, but none the less, this proves that if you still work at it you will be able to pull money.
So don’t worry when you see articles like this one stating that internet advertising is in decline, focus on what you are doing and don’t stop working at it. Things will get better around the world and industries will thrive again, so why not get in on it now when other people are getting away from it.
source: Tech Crunch
